Parcel Insert (Sponsored Mail)
Your flyer, card, or sample slipped into a customer's parcel at the moment of unboxing. It's the only physical channel with a 100% read rate — and a network CTR of 2.64%, compared to 0.90% for Meta Ads.
How it works
Select your retailers
Browse the network of 250+ partner e-retailers. Filter by sector, average basket size, geography, and B2B/B2C profile to build a targeted media plan.
Create your materials
Design your flyer following the technical specifications and legal requirements. Integrate the getinside dynamic QR code — your tracking tool.
Warehouse delivery
You ship your materials (or entrust printing to our Studio). getinside handles logistics and delivery directly to retailer warehouses.
Track in real time
Monitor QR scans and distributed volumes from your dashboard. Weekly reporting updated by each retailer.
Performance
The only physical media with an absolute take-in rate. The parcel is expected — your flyer is seen during a moment of maximum attention.
vs 0.90% for Meta Ads. Parcel inserts generate up to 3× more qualified clicks thanks to the hyper-attention of unboxing.
Targeted buyers are qualified by their real purchasing habits — not anonymous web users.
Available formats
| Format | Dimensions | Recommended use |
|---|---|---|
| A5 Flyer | 148 × 210 mm | Standard format — detailed offers |
| A6 Flyer / Card | 105 × 148 mm | Compact format — promo codes |
| Sample S | 15 g / 15 cm | Product paired with an A5/A6 flyer |
| Sample M | 100 g / 30 cm | Standalone sampling |
| Sample L | 450 g / 40 cm | Bulky product |
Duo Option — Flyer + Sample
A sample S can be attached to an A5/A6 flyer with a fugitive adhesive dot. Assembly carried out by Adapted Enterprises (EA).
Targeting is refined across four criteria: product category, average basket size, buyer profile (B2C/B2B), and geography. Your offer is always inserted with a non-competing e-retailer — two competing brands never coexist in the same parcel.
Pricing
| Item | Cost |
|---|---|
| Platform access | Free, no subscription |
| Platform fee | 12% of invested media budget |
| Printing (optional) | Volume-based pricing — Made in France, Imprim'Vert certified |
| Creative Studio (optional) | 550€ excl. VAT per campaign |
No minimum commitment
Launch whenever you want, with the budget you choose. Platform fees apply only to the budget actually committed.
Get started
- Design Guide — Technical specs, legal requirements, creative strategy.
- Create a campaign — Access the platform directly.